So I was curious about the blue book values on some bikes and the last dealer I went to had a brand new 06 XR650R for $6300. I looked it up and it has retail listed at $4390 in my zip code. This is what KBB said The Kelley Blue Book Suggested Retail Value is representative of dealers' asking prices and is the starting point for negotiation between a consumer and a dealer. This Suggested Retail Value assumes that the unit has been fully reconditioned and is in excellent condition. Mileage/condition and additional equipment may have a substantial impact on the value shown above. This value also takes into account the dealers' profit, costs for advertising, sales commissions and other costs of doing business. The final sale price will likely be less depending on the unit's actual condition, popularity, type of warranty offered and local market conditions. Personally I think that if I went back to the dealership with a KBB printout they would probably laugh at me, of course I'd get mad and punch them in the forehead. What are your thoughts on KBB pricing. Take into consideration that I live in Ohio and the XR650R isn't the most popular bike and most dealers don't even have one.